World Wine Market files for Liquidation

We are sad to read the news that the World Wine Market filed for Chapter 7 (i.e.liquidation). This was the San Francisco based wine trade show where Blue Danube Wine Company got its public start in 2003. We also participated in the next year with an expanded portfolio of wines from Austria, Croatia, and Hungary.

For us, the World Wine Market provided direct exposure to some of the key people in the trade and media in California and elsewhere in the US. It was a great venue for networking: for instance, we met the folks from Cafe Europa in Boston, Mass. and started distributing their Croatian wines from FeraVino in California. Next year, we met the top management from the import and distribution company Wine for Everyone and convinced them to represent us in the State of Florida.

We will miss this show right in our neighborhood and close to the center of the Californian wine industry. For the gory details of why the WWM failed as a business turn to the article in the North Bay Business Journal.